Marcus believes that business travel will never fully return to pre-pandemic levels. "I think travel budgets are always a little bloated," he said. "With the success of virtual sales, you can't justify these types of fees going forward." For Marcus, this new reality presents exciting opportunities for innovative businesses. If your rep is sitting in her home office and you can drive the same sales numbers, why would you pay for airfare and lodging to Seattle or Phoenix? Your budget suddenly has more breathing room. So where should savvy businesses invest the money they once spent on flights and hotels? If virtual sales continue, businesses industry mailing list to make sure they're doing it right. Virtual Sales Success - What You Can Do Today While IMPACT offers what we believe to be the best virtual sales training, you can now employ in-house practices to ensure you get the most out of your virtual sales appointments. better feedback According to Marcus, virtual selling offers not only exciting revenue possibilities for businesses of all kinds , but also meaningful, concrete feedback opportunities to help salespeople (and businesses) get better. If all sales meetings are conducted via video, that means all sales meetings can be recorded and used for feedback. "Every sales manager should review last month's video sales call recordings for one-on-one conversations with the sales team," advises Marcus. He thinks the vast majority are not.