Many people may be thinking about a question, what is the difference between "community O2O" and "door-to-door O2O"? This question is very important. I have always wanted to say that I have no time to say it. Today, I will briefly talk about it. In fact, Mexico Phone Number List door-to-door O2O and community O2O have a high degree of overlap at the business level, and belong to the criss-cross relationship between upstream and downstream at the level of the industrial chain. The two are very closely related. Crisis is coming? Community O2O has been split by door-to-door O2O Community O2O and Mexico Phone Number List door-to-door O2O actually provide users with family life services, but the scope of the large market is slightly different. Door-to-door O2O is less subject to regional restrictions.
A door-to-door O2O company can serve the entire city or even the national market, while community O2O has strong regional restrictions and can only serve the communities that have already cooperated; , "community" does not need to enter the house, but covers Mexico Phone Number List the main life circle of users; door-to-door O2O focuses on the development of users who are mainly online and spreads a net, and the offline community that community O2O provides targeted services is the target market. Although there are certain differences between the two in terms of understanding of the market, at the business level, the overlap between the two is very high. Let's take a look at what categories of Mexico Phone Number List door-to-door O2O already exist. From the perspective of service characteristics, it can be simply divided into three categories: Door-to-door service innovation ①, laundry, chef, housekeeping, car wash, massage, beauty industry, etc.; Life problem solving ②, unlocking, water delivery, launching, ventilation, maintenance, Mexico Phone Number List electrician, recycling, tutoring, home improvement, etc.; E-commerce consumer retail ③, fresh food, fruit, supermarket, special sale, (catering) takeaway, (online shopping) express delivery, etc.
The door-to-door O2O project has basically done the most valuable part of the community O2O. However, community O2O has not only been Mexico Phone Number List divided by door-to-door O2O, but also has been divided by Internet projects such as convenience payment, community finance, and rental second-hand housing, but it is not as obvious as door-to-door O2O. Second-hand housing and rental housing have always been one of the important markets of the Internet, so I won't say much more; convenience payment is an important part of Alipay wallet and WeChat payment for Mexico Phone Number List survival; Internet finance also has a strong alternative to community finance. Community O2O has basically been carved up, but this does not mean that there is no opportunity for community O2O, but it proves the value of community O2O. Since door-to-door O2O and community O2O are in the same market, there will definitely be a deeper connection between the two in the future, and the separation is only temporary. Door-to-door O2O is a "vertical market", while community O2O is a "horizontal market".