Marketing and eCommerce already reach all sectors, but each of them requires different strategies that take into account their particularities. Today we are going to talk about a sector on the rise: jewelry. According to Business Wire, jewelry sales will experience an individual email list cumulative annual growth rate of 15.5% between 2020 and 2027. What types of ads work best in jewelry and what are the top tactics to get more conversions? Do you want to improve conversions to sales or contacts in your funnel?
Click here and download our free course where we explain the Funnel Advertising methodology. With it you will improve results and optimize the investment. Digital marketing for jewelry types of ads and best strategies 8 types of online ads for the jewelry sector 1) Native advertising is a format based on promoted posts or articles, which adopt the same style and design as the medium in which they are located. The content must be adapted to the preferences and needs of the audience, in such a way that it provides them with as much value as non-promoted content. 2) Display ads can be used to engage the brand's target audience and build awareness.
These types of ads can be placed on websites, social media platforms, and other digital channels. Display ads help your brand stay top of mind and be remembered by users. There are many different display ad formats, usually combining text and image. To get the most out of them, we recommend that you do A/B tests with different creatives to see which ones work best with your buyer persona.